Provided graphic design support for select digital and print vehicles ranging from website content, vendor digital look books, e-newsletters, in-store signage, direct mail pieces, advertising and private label packaging. Created a strong and consistent look and feel in all projects that aligns to the company’s overall vision. Provided creative and innovative solutions that supported Holt Renfrew’s market leadership.
Managed designated projects from concept development through execution in a timely manner. Liaised with Merchant Marketing teams to secure proper assets in a timely fashion to meet final production deadlines. Worked closely with the production team to optimize workflow efficiencies. Partnered with the translation department to obtain French and/or Mandarin for layouts. Ensured all files are proofed and correctly formatted for optimal reproduction and pre-flighted material for print and web.